Earlybird Education
EarlyBird Education’s CEO approached me to redesign their logo and create an engaging brand identity for the company. “Pip,” the logo and core character of EarlyBird was not modern or bright enough for their Education technology company as they grew. I was also challenged by the company’s desire for the new Pip to remain similar to their original logo. As a startup designed to help schoolchildren with reading problems, I knew the new branding had to be exciting, engaging, and modern. I helped EarlyBird get off the ground by developing everything from their tagline to their UI.